Data Analyst
Publicis Groupe
Bogotá, CO
hace 2 días

Job Description

As an Analyst, you’ll lay the groundwork and contribute to day-to-day reporting needs for client marketing efforts. You’ll work on brand campaigns, acquisition campaigns, site optimization, and / or online testing strategy.

Day-to-day, your role includes : Keeping a pulse on day-to-day performance data, including display media, site, search, email, and / or social campaigns.

  • Working in a variety of reporting systems and databases for the creation of recurring reports and dashboards
  • Identifying nuances in data to optimize our clients’ business
  • Supporting marketing initiatives across project and campaign lifecycles, including measurement plans, primary and secondary research, and performance reporting
  • Expanding industry knowledge and relevant skillsets through internal training
  • Qualifications

  • 2+ years' experience within an analytics function in the marketing industry with at least 1-year experience working in online media . (Reporting analyst)
  • English proficiency required;
  • Knowledge of visual techniques for data analysis and presentation
  • Knowledge of current issues within the online media industry, such as attribution, data collection, targeting and privacy are a good to have
  • Must feel comfortable learning new systems and tools
  • Must have demonstrably quantitative skills and the ability to roll up sleeves and dig into the numbers. Ability to meet deadlines in a fast-paced environment.
  • Excellent communication skills - written and spoken

  • Candidate must have a strong attention to detail, and be able to quality check their own work to ensure that data anomalies / mistakes are caught prior to delivery of the analysis to the client teams
  • Comfort and ability to work independently; minimal direct supervision yet accountable to projects and daily duties on time and high quality
  • Knowledge of web measurement technologies
  • Digital background Display & web analytics experience
  • Technical computer skills including Excel and PowerPoint
  • Additional Information

  • Access to Prepaid Medical Plan
  • Employee engagement activities and events
  • Days of Work from Home
  • Flexible Schedule
  • Prodigious Academy
  • Technical trainings, soft skills development, technical certifications, access to online libraries and e-learning platforms
  • Find your path Program
  • You will have a coach that will support and help you grow
  • Level up Program
  • All your information will be kept confidential

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