Achieve and exceed region’s quarterly and annual sales quota, strategic and unit sales mix objectives, profit goal and market share goals while implementing strategies and goals through management of dealers.
Develop and implement actions plans for increase install base in LACAR region.
Review BOND installed base in LACAR region with dealers, quarterly.
Review attachment rate in LACAR region with dealers, quarterly.
Drive standard work, funnel review process.
Develop sales plans and strategies to increase market penetration and market share.
Develop, solidify and maintain, high-level relationships within key accounts in each country of LACAR region.
Prioritize dealers and customer training and education on Advanced Staining instrumentation in laboratories based upon specific needs and demands of customers.
Serve as the technical leader on evaluations and installations of equipment, promoting the Leica portfolio and post-purchase applications support, ensuring the product is effectively meeting or exceeding anticipations.
Setup instrument per factory protocols, perform customer training to ensure proper utilization and conduct post training and follow up with accounts to ensure all expectations met or exceeded.
Maintain equipment in a clean and operational manner while exuding professionalism during customer interactions.
Provide scientifically based laboratory support to the customer for in field installations, evaluations, training and troubleshooting.
Develop and conduct demos, workshops, educational seminars, applications and general product presentations as appropriate at local and national technical meetings when authorized.
Collaboration with colleagues on the investigation of difficult technical applications situations with customers. Detail oriented assessment of customer situation, gathering all information and employing critical thought process
Maintain accurate and current customer contact and engagement history in assigned customer tools, information in a format that is accessible to the Company.
Participate in all new product introductions and coordinate the sell-off of all discontinued / obsolete models and equipment.
Support semi-annual Area Sales Meetings. Attend and staff national or local sales meetings.
Travel with sales representatives and dealers providing individual coaching and professional development to each member of the regional selling team and final customers (target three days per week or 60% of the available time).
Maintain a working knowledge of products, customer applications, and key customer needs and requirements for the pathology market.
Maintain a working knowledge of competitors product and their methods of selling as a means to assist direct sales representatives and dealers in competitive selling situations.
Develop strong working partnerships with Service & Application Management, Sales Operation Management, RA & QA Management and Business Strategy Management.
Required Education, Experience, Skills
Education : BA / BS in Life Sciences or equivalent
Experience, Skills : Professional Experience
2 years’ Histology laboratory experience in clinical, research, or industrial setting with a practical focus on histopathology processing, routine staining and advanced staining (IHC / ISH / FISH).
Understanding of tissue processing and staining in the Histology marketplace or a related subject area.
2 years’ experience in the optimization, operation, functionality, and support of both manual and automated histology instrumentation and related products preferred.
Histology / Cytology / Immunohistochemistry market knowledge
Experience with medical device sales cycles
Experience in the tissue diagnostics, medical devices industry
Experience working with clinical labs and hospitals
Demonstration of project, team leadership
Experience in distributor management a plus
Language : Spanish / English (advanced)
Travel : Up to 60%
Must Possess a valid Driver’s license and passport.
Ability to travel overnight for territory coverage (if applicable) and / or for company meetings