Performance Marketing
VTEX
Bogotá
hace 3 días

ABOUT USVTEX is the only multitenant commerce platform capable of unifying experiences in all sales channels. With a robust solution, scalable cloud infrastructure, and powerful tooling, our platform accelerates the transformation of complex operations.

2500+ online stores of varying sizes and segments, with operations in 32 countries and global expansion, have at VTEX the solution for the online sale of their products, among them major names such as Sony, Motorola, Walmart, Whirlpool, Coca-Cola, Stanley Black & Decker, and Nestlé.

OUR CULTURE TRUST TO BE TRUSTED : We believe with eyes closed and delegate responsibilities. To be trustworthy, you need honesty, transparency, and consistency in quality and performance.

This is the great pillar of all relationships that involve VTEX within and outside the company. We’re trust-first. BUILD FOR COMMUNITY : It’s all about being ready to grow and reach new levels with others.

Have a clear purpose, collective thinking, and a flexible essence, and you’re building for the community. We are global, but we’re audacious enough to aim for the stars.

BE BOLD : Boldness is about challenging the status quo and not being afraid to make mistakes or take risks. We test new alternatives, walk into the unknown and explore possibilities no one thought about.

To be bold is to apologize instead of asking for permission.The TeamYou will be joining the Marketing team in Colombia, currently working on events, content, brand, web, videos, design, PR, online campaigns, and success cases from our customers.

We’re a dynamic, fresh and full ideas team focused on attracting new clients for the best commerce platform in the world!We have different backgrounds, personalities, and perspectives so our diversity is one of the things which drive us every day to be innovators with our work, this is what we love to do the most.

The RoleContent-led marketing is the strategy VTEX believes in, and your role will be central to making this happen. We are looking for someone passionate about the craft of telling stories, from researching deeply to talking and interviewing people to putting it all together in a variety of formats including articles, announcements, ebooks, email, press releases, scripts, profiles, essays, and others.

Also, we’d love it if you push us to consider new ways of producing content and reaching our audience that we haven’t yet thought of.

As Performance, you will be responsible for the engagement, focused to create and execute an engagement strategy that promotes our content to stakeholders within companies on our target list, thereby generating sales opportunities for VTEX.

Looking to the engagement prospective stakeholders with content during the sales process, from demonstration to contract negotiation, in order to maximize VTEX sales conversion rate.

And of course, scale VTEX's marketing knowledge by submitting campaign strategies and documented business cases to the BOX.

We're interested in digital transformation not as the buzzword it became, but as a business phenomenon that affects multiple sides of the corporations, being it : culture and organization, results and performance, operations and technology, and even long-term vision.

You will be reporting to the Leader of Marketing in Colombia.

IN THIS ROLE YOU WILL

  • Develop, oversee and execute a consistent marketing strategy, effectively investing VTEX's budget to attract qualified leads and to increase brand awareness across digital channels such as Google Ads, Facebook Ads and Linkedin Ads;
  • Work closely with digital agency and peers from content marketing and design to develop inbound initiatives in every step of the funnel;
  • Drive lead generation campaigns to meet the target list and support the sales team with a consistent and qualified lead list;
  • Analyze the marketing funnel and leverage analytics tools to evaluate the effectiveness of campaigns, working tirelessly to improve whenever possible;
  • Develope, promote and evolve performance processes to disseminate a data-driven culture within the company;
  • Prepare monthly and quarterly reports regarding the performance of marketing campaigns.
  • WE WANT SOMEONE WHO HAS

  • Bachelor’s degree in Marketing, Communications, Engineering or related field;
  • Advanced English level;
  • At least 5 years in a similar role with comparable goals and responsibilities (marketing for a B2B technical or IT company, preferred);
  • Proven record of managing multifaceted, global performance projects with tight deadlines;
  • Experience in creating soft and dense campaigns for multiple digital channels;
  • Previous experience with marketing automation tools, preferably Pardot;
  • Understand the mechanics of an efficient and effective Marketing Automation campaign (Pardot experience, preferred).
  • WE WANT SOMEONE WHO IS

  • Self-driven, goal-oriented, independent, proactive and accountable;
  • Excellent interpersonal, verbal and written communication skills;
  • Comfortable to work at a fast-paced and deadline-driven environment;
  • Passionate for analysis, who understands how to collect, analyse and create intelligence based on data;
  • Obsessed with efficiency and growth through campaigns optimization;
  • Willing to learn and share knowledge with others and comfortable participating in cross-functional teams, building relationships of mutual trust;
  • Dynamic, navigating easely through different subjects, solutions and areas of the e-commerce business and from strategy to operational activities;
  • Specialist in building campaigns that are engaging, educational, deeply understanding the pains of our industry, and that drives users to take desired actions;
  • Creative, well-informed and curious, with good references, ideas to share and energy to dig deep into subjects;
  • Resilient, with energy to create and implement content initiatives that fulfills the goals of the company.
  • BENEFITS

  • Competitive salary
  • Flexible schedule
  • Reimbursement of 65% for language learning courses (English, Spanish and Portuguese
  • Annual bonus of up to 2 monthly salaries, based on VTEX Global guidelines and targetsDIVERSITY AND INCLUSIONWe believe that inclusion inspires innovation and strong teams thrive inside diverse environments.
  • We are committed to a hiring process that ensures equal opportunities for all, regardless of ethnicity, gender, disability, sexual orientation, gender identity or religion.

    VTEX continues to hire for all open roles, all interviewing and onboarding are done virtually due to COVID-19. Everyone new to the team and our current staff will temporarily work from home until it is safe to return to our offices.

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